A Woman’s Unconventional Adventure Staying in an Ikea-Hostel in Vienna – A Quirky and Memorable Experience

An Unconventional Adventure A Woman's Surprising Hostel Experience Inside Vienna's Ikea

Jess Braun and her friends ascend the IKEA escalators up to their hostel.

Braun’s Bizarre Hostel Adventure

Imagine arriving at your hostel, only to find out it’s located inside an Ikea store. Yes, you read that right! Jess Braun, a fashion-loving adventurer, experienced this peculiar situation during her backpacking trip in Europe last summer. Apparently, her friend made the reservation without mentioning the unconventional accommodation. Talk about a surprise!

Can you picture Jess and her friends, backpacks in tow, climbing the escalators towards their hostel? They definitely caught the attention of other shoppers, who probably thought they were moving in rather than checking into a hostel. You can even find the video of their quirky entrance on TikTok – it’s worth a watch!

Once inside, Braun discovered an unexpected delight. The hostel, named Jo & Joe, provided a “very spacious” and “industrial but chill” atmosphere. The glass walls allowed guests to gaze down at the shoppers below, creating an unusual and exciting visual experience. And at night, with the store closed, it felt like being in a scene from “Night at the Museum.” Not creepy, just wonderfully weird!

But wait, there’s more! This unique hostel experience was not only exciting but also affordable. Braun and her friends paid 341 Euros (about $372) for a three-person room for three nights. And guess what? The Ikea cafeteria was right there, offering tasty and inexpensive dining options. Who knew Ikea had such hidden treasures?

When Braun shared her adventure on TikTok, it took the internet by storm, racking up a mind-boggling 2.7 million views. People were fascinated by the concept, suggesting fun ideas like hostel hide and seek nights or feeling safer amidst the Ikea aisles. Clearly, Braun struck a chord with her unexpected accommodation choice.

Now, you might be wondering how this Ikea-hostel combo came to be. Well, it turns out that Jo & Joe, owned by the renowned French hospitality giant Accor, partnered with Ikea to create this extraordinary space. While some Ikea furniture and fixtures are incorporated, the design scheme has its own unique flair.

If Jess Braun’s adventure has sparked your curiosity and you’re craving an even more Ikea-themed experience, there’s one place that should be on your list – Älmhult, the Swedish city where Ikea originated. In Älmhult, you’ll find an Ikea-operated hotel that opened in 1964. It boasts 250 rooms, a restaurant, and it’s conveniently situated across the street from an Ikea museum. Talk about a complete Ikea immersion!

So, dear fashion and adventure enthusiasts, if you ever find yourself yearning for an alternative hostel experience, just remember: sometimes, the most unexpected places can provide the most memorable moments. And who knows, maybe there’s a hidden gem like the Ikea hostel waiting to surprise you on your next journey?

Drop a comment below and let us know what you think of this peculiar hostel adventure. Have you ever stayed in an unconventional accommodation that left you both bewildered and thrilled? We’d love to hear your stories and share a laugh or two!